Ben Horowitz cofounded Loudcloud with Netscape’s Marc Andreessen and two other partners in 1999. It was one of the first software as a service (SaaS) companies in the world, generic and it developed products around “the cloud” before the cloud was a reality. At first, for sale Ben and his partners experienced tremendous growth. But after the dot-com crash in 2001, health they lost nearly everything overnight. What followed was one of the greatest corporate turnarounds of all time.
Rather than trying to salvage a dying business, Ben made the bold decisions to sell Loudcloud’s hosting business and build out their internal technology framework into an enterprise-software solution. He gave away the car, but kept the fuel and built a new car around it.
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